Apart from a good story as well as a good story teller (in this case, the director) there are also other aspects which might be the turning point for a film to be a hit. While some films with a fresh director with all new faces become an instant hit, some with top heroes tend to flop at the box-office.

There are many aspects which can boost the look and feel of a film which is ready for release. The way a film is marketed plays a very vital role in the way it appeals to the audience. Each production house tries to bring out the best of its creativity in marketing a film. See for example the tactics that have been adapted for marketing this Siddharth starrer.

The team has revealed the plot of the film on a social networking site. And that’s not all… the filmmakers also seem to give more prominence to the characters in the film. In accordance with this the team has created a page each for the pivotal characters in the film.

Directed by ace ad film maker Jayendra the film is touted to be a romantic comedy. It has Siddharth playing the lead with Priya Anand and Nithya Menon playing his heroines. The teaser of the film which is playing in theatres looks breathtaking! After seeing the teasers there are also rumours doing the rounds that Sid might be playing a twin role in the film!

The story is all about ‘living in the moment and making the best of it.’ Siddharth in this movie, believes that it is pointless to cry over the past or dream of the future and an inquisitive girl falls in love with his impulsive ‘do it now or hold it forever’ philosophy, without knowing anything about him or where he came from. When she proposes him, he instinctively decides to flee the city. But destiny stops him. As the girl travels with him to America, the plot on his love, plight, his need to live a life of anonymity is what follows next.

The technical aspects of the film with crystal clear visuals have created a lot of hype. The trailers have come out well with many film buffs waiting for the film to hit theatres soon. The music director of the film is Shareth and the film’s music is doing good rounds post it release recently.

Produced by Sathyam Cinemas and Aghal Films the film is sure to create a very positive impact on the minds of the viewers.

We will get back with more interesting updates on Tamil films right here at IndiaGlitz.com!

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